Hey There !

I’m Sego, welcome to Sego the Strategist.

I started this blog as a creative outlet , a way to escape the routine of everyday life and do something that feels meaningful. If you’ve been thinking about starting a blog to follow your passion, explore a new hobby, or just break out of the 9–5 cycle, then you’re in the right place.

After studying marketing and working in the digital space, I realised that a lot of us are stuck in routines that don’t leave much room for creativity or joy. I wanted a space where I could share what I’ve learned (and what I’m still learning) — not just about blogging and building an online presence, but also about lifestyle, fashion, marketing, and the small things that make life a bit more exciting.

This blog is for anyone ready to try something new , even if you’re not 100% sure where it’ll lead yet. You don’t need to have it all figured out. Neither do I.

So whether you’re here to learn how to start a blog, find tips on turning your interests into income, or just want something relatable to read during your lunch break , I’m glad you’re here.

Take a look around. I hope something inspires you to start.

Let’s figure it out together.